July 18, 2012

Once upon a time…

We played some songs on MySpace.
Then we messed around with the idea of profiling ourselves on Bebo.
Then we wanted to know what the cool uni kids were doing on Facebook.
Then every man and his dog was on it.
Then, we started seeing some ads…..
And now all the big brands are using it. To engage with US.

I spoke a bit about how brands are utilising Facebook, the pros and cons of the platform and how its becoming increasingly important to their overall brand identity & strategy.  And how to grow and maintain a large community of people. Telling your messages, without broadcasting, through a consistent tone of voice and awesome community management.

Full low down of the day to follow. Thank you @Chinwag for hosting a superb event. 

  • I hope the event went well for you – weren’t you nervous speaking in front of all those people?!

    MissFeebs

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“In love with Emma Gannon’s Ctrl Alt Delete. So funny & smart, and reminding me of some of my own cringe teen Internet exploits!”

– Anna James, former literary editor of ELLE

"Funny, honest, and nostalgic!"

– The Debrief

“Emma Gannon is a bright spark of light in the world. I seriously dig everything she makes”

– Elizabeth Gilbert, bestselling author of Big Magic